Senior Associate Director of Athletics - Concessions, Corporate Sponsorship, and Merchandise
Company: NCAA (National Collegiate Athletic Association)
Location: Boston
Posted on: October 19, 2024
Job Description:
This position is responsible for overseeing the areas of
Concessions, Corporate Sponsorship, and Merchandise for the
Department of Athletics. The Senior Associate Director of Athletics
is responsible for the strategy, execution, and evaluation of each
initiative. The position collaborates closely with the other
External functions, the University's Trademark/Licensing Office,
the Internal function, our Concessions partner, and our Corporate
Sponsorship, to effectively achieve their goals. This position
reports directly to the Deputy Director of Athletics - External
Operations. I. Provide leadership in planning, coordinating, and
implementing a comprehensive corporate sponsorship program.
- Lead corporate sponsorship for the department including hiring
and managing internal sales staff and any third-party
consultants/vendors.
- Responsible for the development and management of the corporate
sponsorship annual budget.
- Negotiate contracts and serve as primary liaison with the
Office of Trademark and Licensing, the OGC, and other University
departments for all related contracts.
- Act as the primary representative for Harvard Athletics to
local and national businesses and corporations in the sales
process.
- Manage the development of new assets for current and
prospective clients.
- Manage corporate sponsor relationships at various varsity
competitions.
- Responsible for generating $500K in annual revenue. II. Direct
the Department's Concessions Initiatives
- Develop a concessions program that delights fans and drives
revenue.
- Work with our concessions provider to manage the P&L.
- Serve as the primary point of contact for our concessions
partner.
- Use innovative approaches to grow revenue and improve customer
service satisfaction. III. Direct the Department's merchandise
program.
- Develop a merchandise program, working closely with our
equipment staff, which delights Harvard Crimson supporters, drives
revenue, and generates donations to the One Crimson Fund.
- Responsible for the development and management of the
merchandise annual budget.
- Responsible for the management of the Harvard Athletics online
team store. IV. Staff Management
- Responsible for the hiring and managing internal sales staff
and any third-party consultants/vendors. Basic Qualifications:
- Bachelor's degree in business, marketing, sports management or
related field required
- 8+ years of progressive corporate sponsorship experience
- Supervisory experience Additional Qualifications and Skills:
- Concessions and/or merchandise experience preferred.
- Strong skills required in strategic planning, project
management, and project execution.
- Ability to work cross-functionally and manage multiple
projects.
- Ability to think strategically while also being able to do a
variety of implementations tasks is crucial.
- Experience in sports management or academic environment is
helpful. Physical Requirements:
- Able to stand for extended periods of time.
- Occasionally required to lift and carry up to 40 pounds.
Working Conditions:
- Evening and weekend work required.
- Occasional local and out-of-state travel is expected. Work
Format Details: On-site The health of our workforce is a priority
for Harvard University. With that in mind, we strongly encourage
all employees to be up-to-date on CDC-recommended vaccines.
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Keywords: NCAA (National Collegiate Athletic Association), Brockton , Senior Associate Director of Athletics - Concessions, Corporate Sponsorship, and Merchandise, Executive , Boston, Massachusetts
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